MOISSANITE VS. DIAMONDS

Elevating the Standard of Luxury

Overview

• For years, diamonds have been the go-to for luxury jewelry. But today, a rising gem is changing the game — Moissanite. Grown in labs with precision and brilliance, it has become the modern symbol of clarity, sustainability, and unmatched fire.

This guide breaks down everything — fact for fact — to help customers make the most informed, elegant, and value-driven choice.

1. Brilliance (Sparkle)

Verdict:

Moissanite has more brilliance and fire than a diamond. It sparkles brighter under all lighting conditions, especially in natural sunlight.

2. Durability

Verdict:

While diamonds are slightly harder, Moissanite is nearly as durable, making it a perfect choice for daily wear. It's extremely resistant to scratches, chips, and heat.

3. Ethical Sourcing

Feature Moissanite Diamond

Sourcing Lab-grown, 100% ethical Often mined, can be conflict-associated

Eco-Impact Minimal High environmental damage

Verdict:

Moissanite is created without harming people or the planet. Diamonds often have ethical concerns tied to conflict zones and ecological destruction. Moissanite is the clear winner for conscious luxury.

4. Price and Value

Feature Moissanite Diamond

Price (1ct) ± R5,000–R8,000 ± R35,000–R100,000+

Resale Value Increasing due to demand Declining in some markets

Verdict:

Moissanite delivers better value for its price. You’re not paying for inflated retail markups or artificial scarcity. You get more brilliance, more stone, and more presence — for far less.

5. Appearance

Feature Moissanite Diamond

Color D-F Colorless (MG ESSENCE Standard) D-Z (Diamonds can yellow over time)

Clarity VVS+ (Very High Quality) VVS–SI (May include visible flaws)

Verdict:

At MG ESSENCE, only premium-grade moissanite is used — offering a flawless, icy white sparkle that remains vibrant and clean over time. Many diamonds, especially cheaper ones, fade, yellow, or show inclusions.

6. Testing & Certification

Feature Moissanite Diamond

Diamond Tester Passes most standard testers Passes

Certification Yes (GRA or equivalent) Yes (GIA or equivalent)

Verdict:

Modern Moissanite is so advanced, it can pass as a diamond on many traditional testers. It looks virtually identical to the untrained eye — without the inflated cost.

7. Maintenance & Longevity

Feature Moissanite Diamond

Yellowing Does NOT yellow Can yellow over time

Shine Over Time Lifetime sparkle Requires frequent cleaning

Verdict:

Moissanite doesn’t fade, dull, or yellow, and retains its brilliance for life. It’s engineered for perfection — and stays that way.

Key Facts About Moissanite:

Lab-grown, conflict-free, and eco-friendly

Nearly as hard as a diamond

More brilliance and fire

Costs a fraction of the price

Ethically and consciously created

Flawless clarity and D color at MG ESSENCE

Lifetime sparkle and everyday wear approved

So Why Do People Still Buy Diamonds?

Tradition

Marketing

Perceived status

Lack of awareness

At MG ESSENCE, we’re shifting the narrative.

Luxury is not about tradition — it’s about evolution.

MG ESSENCE’S FINAL TAKE

"Diamonds were tradition. Moissanite is evolution."

–Alexander Henson, MG ESSENCE Founder

Moissanite isn't a second choice.

It's a first-class decision for people who understand value, style, and integrity.

You’re not just buying a gemstone.

You’re wearing a future-forward expression of luxury.